Madica, a program by Flourish Ventures, steps up pre-seed investing in Africa
TechCrunch | Annie Njanja - Apr 24, 2024

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- Madica plans to invest in up to 10 ventures by the end of the year.
- The program's initial investees include Kola Market, GoBEBA, and Newform Foods.
- Madica is looking to expand its reach to markets such as Tunisia, Morocco, Uganda, DRC, Rwanda, and Ethiopia.
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Madica's investment program shows a positive outlook for pre-seed startups in Africa. By focusing on diverse sectors, underrepresented founders, and women-led startups, Madica aims to address the challenges faced by these entrepreneurs. The program's personalized support and mentorship, along with upfront investment, make it an attractive opportunity for startups in the region. Madica's expansion plans and potential to attract more capital can have a significant impact on the African startup ecosystem.
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