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An analytics firm that provides insights and strategies for businesses, including reports on digital payments in Africa.
News published about Genesis Analytics
Mastercard and Moovn strike five-year deal to expand digital payments across East Africa
TechTrendsKE - Oct 19, 2026
Mastercard and Moovn Technologies sign a five-year strategic deal to expand digital payment services in East Africa. The partnership will integrate Mastercard’s payment infrastructure into MoovnPay and its various platforms.

Africa’s digital payments projected to reach $1.5 trillion by 2030
IT News Africa - Mar 27, 2025
Mastercard's digital payments economy in Africa is projected to reach $1.5 trillion by 2030. The MADE Alliance aims to provide digital access to 100 million businesses and individuals over the next decade.

How can financial inclusion unlock sustainable growth?
IT News Africa - Mar 28, 2024
More than 50% of consumer transactions in South Africa are conducted in cash. Almost a quarter of South Africans are unbanked, potentially holding R12 billion in cash outside of banks.
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