Alaa Hamadto on building through uncertainty and believing in Sudan again
TechCabal | John Adoyi - Jul 03, 2026

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- Alaa Hamadto returned to Sudan after fleeing to Cairo during the civil war, despite the ongoing conflict.
- Her factory in Khartoum was destroyed, with all machinery and materials stolen, prompting her to relocate to Kassala.
- Hamadto documents the destruction of businesses in Khartoum, feeling a responsibility to bear witness.
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Alaa Hamadto's story is a powerful testament to the resilience of entrepreneurs in conflict zones. Her commitment to rebuilding her country and empowering local farmers is commendable, but it also raises questions about the support systems needed for female entrepreneurs in such challenging environments. Further discussion could focus on how to create sustainable business ecosystems in war-torn regions.
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