From Buhari to Labubu: What Nigerians asked Google in 2025
- Senator Natasha Akpoti topped the personality list in Google's Year in Search for Nigeria.
- The death of former President Muhammadu Buhari in July triggered a massive wave of searches.
- Football legend Peter Rufai's passing shifted searches from politics to nostalgia.
The shift in search behavior from scandal-driven queries to cultural and legacy-focused searches suggests a maturation of public discourse in Nigeria. This could indicate a desire for deeper engagement with societal issues rather than mere sensationalism. It would be interesting to explore how this trend influences future political and cultural narratives.
